Principles Of Business Forecasting

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    Principles of Business Forecasting
    By: Keith Ord
    Publisher:
    Cengage Learning
    Print ISBN: 9780324311273, 0324311273
    eText ISBN: 9781133712695, 113371269X
    Edition: 1st
    Copyright year: 2013
    Format: PDF
    Available from $ 24.89 USD
    SKU 9781133712695R120
    Ord/Fildes PRINCIPLES OF BUSINESS FORECASTING, 1E serves as both a textbook for students and as a reference book for experienced forecasters in a variety of fields. The authors' motivation for writing this book is to give users the tools and insight to make the most effective forecasts drawing on the latest research ideas. Ord and Fildes have designed PRINCIPLES OF BUSINESS FORECASTING for users who have taken a first course in applied statistics or who have an equivalent background. This book introduces both standard and advanced forecasting methods and their underlying models, and also includes general principles to guide and simplify forecasting practice. A key strength of the book is its emphasis on real data sets, taken from government and business sources and used in each chapter's examples. Forecasting techniques are demonstrated using a variety of software platforms and the companion website provides easy-to-use Excel macros to support the basic methods. After the introductory chapters, the focus shifts to using extrapolative methods (exponential smoothing and ARIMA) and then to statistical model-building using multiple regression. The authors also cover more novel techniques including data mining and judgmental methods, which are gaining increasing attention in applications. Finally, they examine organizational issues of implementation and the development of a forecasting support system within an organization.
    Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
    Additional ISBNs
    9781285413419, 9781133473282, 1285413415
     

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