Beyond Greed and Fear Understanding Behavioral Finance and the Psychology of Investing By: Hersh Shefrin Publisher: Oxford University Press Print ISBN: 9780195304213, 0195304217 eText ISBN: 9780199792603, 0199792607 Format: EPUB Available from $ 8.50 USD SKU 9780199792603R180 Even the best Wall Street investors make mistakes. No matter how savvy or experienced, all financial practitioners eventually let bias, overconfidence, and emotion cloud their judgement and misguide their actions. Yet most financial decision-making models fail to factor in these fundamentals of human nature. In Beyond Greed and Fear, the most authoritative guide to what really influences the decision-making process, Hersh Shefrin uses the latest psychological research to help us understand the human behavior that guides stock selection, financial services, and corporate financial strategy. Shefrin argues that financial practitioners must Download ebook: https://ouo.io/0PQuom
