Bite-sized Marketing

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    Bite-Sized Marketing
    Realistic Solutions for the Overworked Librarian
    By: Nancy Dowd; Mary Evangeliste
    Publisher:
    American Library Association
    Print ISBN: 9780838910009, 0838910009
    eText ISBN: 9780838997345, 0838997341
    Pages: 140
    Copyright year: 2010
    Format: PDF
    Available from $ 38.00 USD
    SKU 9780838997345
    Written and designed to reflect the way people read today, this book is structured to quickly impart simple and cost-effective ideas on marketing your library. Filled with contemporary marketing ideas, the authors provide * How-tos of guerrilla marketing * Cutting-edge digital marketing practices * Benefits of traditional print media Visually compelling and easy to read, this book will challenge you to market your library in new and original ways.
     

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