Click Here to Download: https://ouo.io/ED13x6b Business: The Key Concepts By: Mark Vernon Publisher: Routledge Print ISBN: 9780415253246, 0415253241 eText ISBN: 9781134526222, 1134526229 Edition: 1st Pages: 272 Copyright year: 2001 Format: EPUB Available from $ 14.78 USD SKU 9781134526222R90 Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible. Business: The Key Concepts: * is detailed yet approachable * considers new developments in business, notably eBusiness and contemporary business ethics * covers established subjects, taking an international and strategic perspective that balances theory and practice * suggests specific further reading for many concepts and also includes an extensive bibliography. Whether you're already in business and could do with a handy reference guide, or you're a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion. Additional ISBNs 9780203420928, 9786610068500, 9781280068508, 0203420926, 661006850X, 1280068507, 9780415253239, 9780415253246, 0415253233, 0415253241
