Click Here to Download: https://ouo.io/0I5prD4 Consumer Behaviour and Sustainable Fashion Consumption By: Subramanian Senthilkannan Muthu Publisher: Springer Print ISBN: 9789811312649, 9811312648 eText ISBN: 9789811312656, 9811312656 Copyright year: 2019 Format: EPUB Available from $ 99.00 USD SKU 9789811312656 This book analyses the importance of consumer behaviour in sustainable fashion and consumption. Consumer behaviour plays a major role in sustainability, and when it comes to textile products, a number of studies have shown that for certain product categories, consumer behaviour during use and disposal stages influences the entire life cycle impacts of the product more than the raw material and manufacturing stages. However green the production, the overall sustainability of a product depends on the consumers who use and dispose of it.