Click Here to Download: https://ouo.io/ZkJmHv Empathetic Marketing How to Satisfy the 6 Core Emotional Needs of Your Customers By: M. Ingwer Publisher: Palgrave Macmillan Print ISBN: 9780230340275, 023034027X eText ISBN: 9781137512000, 1137512008 Copyright year: 2012 Format: PDF Available from $ 59.99 USD SKU 9781137512000 With a revised understanding of the science and philosophy behind human needs, businesses will be better equipped to provide long-term satisfaction for their customers. Mark uncovers a framework that will help businesses identify human needs and incorporate this perspective into strategy, and then focuses each chapter on a specific emotional need.