Essentials Of Strategic Management, 2e

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    Essentials of Strategic Management, 2e
    By: Charles W. L. Hill; Gareth R. Jones
    Publisher:
    Cengage Learning
    Print ISBN: 9780547194325, 0547194323
    eText ISBN: 9781111808518, 1111808511
    Edition: 2nd
    Pages: 384
    Format: PDF
    Available from $ 49.49 USD
    SKU 1111808511R180
    Thorough yet concise, ESSENTIALS OF STRATEGIC MANAGEMENT, 2E, is a brief version of the authors' market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH, 8E. Following the same framework as the larger book, ESSENTIALS helps students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the business model concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. In addition, a high-quality case program examines small, medium, and large companies--both domestic and international--so that students gain experience putting chapter concepts into real-world practice in a variety of scenarios.
    Additional ISBNs
    9781439094266, 9781133457961, 1439094268, 1133457967, 9780324794243
    Download eBook Free: https://ouo.io/5rW7M5
     

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