Click Here to Download: https://ouo.io/kg36p9 Global Business Value Innovations Building Innovation Capabilities for Business Strategies By: Anshu Saxena Arora Publisher: Palgrave Pivot Print ISBN: 9783319779287, 3319779281 eText ISBN: 9783319779294, 331977929X Copyright year: 2018 Format: EPUB Available from $ 54.99 USD SKU 9783319779294 This edited collection is a uniquely positioned contribution of interrelated research papers about global business value transformations in both offline and online (digital) worlds. With chapters spanning multiple business disciplines such as strategy, organizational behavior and e-commerce, this book explores the impact of cross-cultural issues, characteristics and challenges with regard to global value innovations. The authors analyze the effects of institutional and regulatory change on international marketing and management from both traditional and digital perspectives, providing concepts and cases for students and academics.
