Link Download ebook Free: https://ouo.io/Ekx1eK Handbook of Implicit Social Cognition Measurement, Theory, and Applications By: Bertram Gawronski Publisher: The Guilford Press Print ISBN: 9781606236734, 1606236733 eText ISBN: 9781606236741, 1606236741 Copyright year: 2010 Format: PDF Available from $ 100.00 USD SKU 9781606236741 Virtually every question in social psychology is currently being shaped by the concepts and methods of implicit social cognition. This tightly edited volume provides the first comprehensive overview of the field. Foremost authorities synthesize the latest findings on how automatic, implicit, and unconscious cognitive processes influence social judgments and behavior. Cutting-edge theories and data are presented in such crucial areas as attitudes, prejudice and stereotyping, self-esteem, self-concepts, close relationships, and morality. Describing state-of-the-art measurement procedures and research designs, the book discusses promising applications in clinical, forensic, and other real-world contexts. Each chapter both sums up what is known and identifies key directions for future research. Additional ISBNs 9781606236758, 160623675X
