Click Here to Download: https://ouo.io/8hKoRM8 Handbook of Integrated CSR Communication By: Sandra Diehl Publisher: Springer Print ISBN: 9783319446981, 3319446983 eText ISBN: 9783319447001, 3319447009 Copyright year: 2017 Format: PDF Available from $ 239.00 USD SKU 9783319447001 Focuses on an integrated communication approach Demonstrates the advantages of pursuing an integrated communication approach in the development of successful CSR programs Addresses innovative topics such as big data, social media, and the convergence of communication channels as they relate to CSR communication Highlights cross-cultural, ethical and industry-specific challenges to successful CSR communication
