Click Here to Download: https://ouo.io/8ZbKG4 International Tourism By: Yvette Reisinger, PhD; Frederic Dimanche Publisher: Routledge Print ISBN: 9780750678971, 0750678976 eText ISBN: 9781136438882, 1136438882 Edition: 1st Pages: 416 Copyright year: 2009 Format: EPUB Available from $ 27.18 USD SKU 9781136438882R90 In recent years there has been a considerable interest in the cultural aspects of tourism such as the impacts of culture on tourism planning, development, management, and marketing. However, the focus has been on material forms of culture such as arts, music, or crafts. The impacts of national culture on tourist behavior and travel decision-making have not been paid much attention. Only in the last two years have cross-cultural issues begun to generate significant interest among academics. An examination of cultural characteristics and differences is extremely important to the tourism industry because today’s tourism environment is becoming increasingly international. Information on the nature of the cultural differences between international tourists and locals is not readily available in tourism literature. The concept of culture is very complex and includes such abstract concepts as satisfaction, attitude and loyalty. International Tourism brings these concepts to the undergraduate student in tourism, as well as students in the related fields of marketing, management, international business, and cross-cultural communication. Designed as a textbook, it isorganized and presented in an integrated and relevant way for the benefit of a worldwide audience. Additional ISBNs 9781138472860, 1138472867
