Click Here to Download: https://ouo.io/iag4tEA Managing Social Media and Consumerism The Grapevine Effect in Competitive Markets By: . Rajagopal Publisher: Palgrave Macmillan Print ISBN: 9781137281913, 113728191X eText ISBN: 9781137281920, 1137281928 Copyright year: 2013 Format: EPUB Available from $ 79.99 USD SKU 9781137281920 Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements.
