Click Here to Download: https://ouo.io/g7z6iF Market-Value Pricing Definitions, Concepts, and Processes for Market-Value Centric Pricing By: Gabriel Steinhardt Publisher: Springer Print ISBN: 9783030107338, 3030107337 eText ISBN: 9783030107345, 3030107345 Copyright year: 2019 Format: EPUB Available from $ 59.99 USD SKU 9783030107345 This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions – whether professionally or privately – to effectively engage in product pricing activities. Novel, straightforward and clearly structured, the Blackblot Market-Value Pricing™ Model (MVP Model), introduced in this book, employs a market-value-centric pricing process that offers step-by-step guidance on the managerial decisions that help determine a product’s price. This intentionally succinct, highly readable, and practical book provides practitioners with the knowledge and tools they need in order to approach pricing activities in an organized and efficient manner.