Click Here to Download: https://ouo.io/1fsD1j Mass Media and Drug Prevention Classic and Contemporary Theories and Research By: William D. Crano Publisher: Psychology Press Print ISBN: 9780805834789, 0805834788 eText ISBN: 9781135662073, 113566207X Edition: 1st Pages: 320 Copyright year: 2002 Format: EPUB Available from $ 20.78 USD SKU 9781135662073R90 This book tells the story of the mass media's potential in the war against drug abuse. It is based on scientific evidence on the use of media in health promotion and disease prevention. Past approaches--successes and failures alike--are included to help enlighten future programs of research and practice. Advice about the logical steps that must be taken to help alleviate the crisis of drug abuse is featured throughout. The book will appeal to social scientists interested in persuasion and the media Each chapter offers information to help the conscientious practitioner maximize persuasive effects of a mass-mediated presentation. Additional ISBNs 9781282378445, 9781135662035, 9781135662073, 9781135662080, 9780585399430, 1282378449, 1135662037, 113566207X, 1135662088, 0585399433, 9780805834772, 9780805834789, 080583477X, 0805834788
