Medici Effect

Thảo luận trong 'Học tập' bởi libgeee, 22/5/2024.

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    Medici Effect
    What You Can Learn from Elephants and Epidemics
    By: Frans Johansson
    Publisher:
    Harvard Business Review Press
    Print ISBN: 9781422102824, 1422102823
    eText ISBN: 9781422148037, 1422148033
    Format: EPUB
    Available from $ 21.99 USD
    SKU 9781422148037
    Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs.

    Frans Johansson’s The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the ideas we discover into path-breaking innovations.
     

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