Modern Methods For Business Research

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    Modern Methods for Business Research
    By: George A. Marcoulides
    Publisher:
    Psychology Press
    Print ISBN: 9780805826777, 0805826777
    eText ISBN: 9781135684129, 113568412X
    Edition: 1st
    Pages: 448
    Copyright year: 1998
    Format: EPUB
    Available from $ 35.18 USD
    SKU 9781135684129R90
    This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics--Measurement, Decision Analysis, and Modeling. The chapters on measurement discuss generalizability theory, latent trait and latent class models, and multi-faceted Rasch modeling. The chapters on decision analysis feature applied location theory models, data envelopment analysis, and heuristic search procedures. The chapters on modeling examine exploratory and confirmatory factor analysis, dynamic factor analysis, partial least squares and structural equation modeling, multilevel data analysis, modeling of longitudinal data by latent growth curve methods and structures, and configural models of longitudinal categorical data.
    Additional ISBNs
    9780805826777, 9780805830934, 0805826777, 0805830936, 9781282378506, 1282378503
     

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