Click Here to Download: https://ouo.io/fKyUxX Places Identity, Image and Reputation By: Simon Anholt Publisher: Palgrave Macmillan Print ISBN: 9780230239777, 0230239773 eText ISBN: 9780230251281, 0230251285 Copyright year: 2010 Format: PDF Available from $ 59.99 USD SKU 9780230251281 Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.
