Link Download ebook Free: https://ouo.io/z5q55L Principles and Practice of Social Marketing An International Perspective By: Rob Donovan; Nadine Henley Publisher: Cambridge University Press Print ISBN: 9780521194501, 0521194504 eText ISBN: 9780511851599, 0511851596 Edition: 1st Format: EPUB Available from $ 78.00 USD SKU 9780511851599 Theory and practice come together in a textbook that combines the latest research with real-life examples of social marketing campaigns the world over. By using an evidence-based approach that gives many real-life examples in every chapter, students learn the principles and methods of social marketing in context.
