Link Download ebook Free: https://ouo.io/xmN9YbP Ribbon Culture Charity, Compassion and Public Awareness By: Sarah E.H. Moore Publisher: Palgrave Macmillan Print ISBN: 9780230549210, 0230549217 eText ISBN: 9780230583382, 0230583385 Copyright year: 2008 Format: PDF Available from $ 79.99 USD SKU 9780230583382 This book explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. It also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.
