Click Here to Download: https://ouo.io/BWyKDb The Application of Fuzzy Logic for Managerial Decision Making Processes Latest Research and Case Studies By: Andreas Meier Publisher: Springer Print ISBN: 9783319540474, 3319540475 eText ISBN: 9783319540481, 3319540483 Copyright year: 2017 Format: PDF Available from $ 89.99 USD SKU 9783319540481 This book addresses the latest research and applications of fuzzy management methods for business decisions. It showcases a broad set of applications and discusses topics such as measures for the quality of analytics outcomes in big data environments; how fuzzy management methods support the inclusion of human thinking and human behavior in decision making processes; how to generate better results with fuzzy management methods in cases of imprecise information; new personalization concepts enabled by fuzzy logic for the offering of customized products and services especially in the electronic market; and lastly the application of fuzzy analysis for executives using natural rather than computer language. The combination of research papers and case studies makes it a valuable resource both for researchers and practitioners in the digital economy.
