Why We Evaluate

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    Why We Evaluate
    Functions of Attitudes
    By: Gregory R. Maio
    Publisher:
    Psychology Press
    Print ISBN: 9781138002944, 1138002941
    eText ISBN: 9781135682446, 1135682445
    Edition: 1st
    Pages: 480
    Copyright year: 1999
    Format: EPUB
    Available from $ 23.18 USD
    SKU 9781135682446R90
    As the first book to examine the psychological motivations underlying people's attitudes, as well as why people form attitudes, this volume presents empirical research describing theoretical perspectives and practical applications. The editors assembled the leaders in the field to examine the topics of attitude function persuasion, individual-differences approaches, and the role of motivation within a variety of psychological disciplines, including social, personality, consumer, and environmental.
    Additional ISBNs
    9781282378193, 9780805827705, 1282378198, 0805827706
     

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