Click Here to Download: https://ouo.io/qB0f5y You Can Kill An Idea, But You Can't Kill An Opportunity: How to Discover New Sources of Growth for Your Organization By: Pam Henderson Publisher: John Wiley & Sons P&T Print ISBN: 9781118808382, 111880838X eText ISBN: 9781118822845, 1118822846 Format: PDF Available from $ 19.54 USD SKU 9781118822845R120 Ideas alone are failing us! They promise growth, but too often lead to products and services that dont deliver. The wellspring of big growth is opportunity. Be an Opportunity Thinker! Opportunity thinking empowers us to see potential in new places- across markets, technologies, business models, brands, and design. Understanding opportunity informs, inspires, and generates bid ideas that win. This book is for everyone! Whatever your role, you have a part to play. Creativity and insight are not linked to a job title - they are inherent in all of us, waiting to be tapped and brought to life for extraordinary success. The Six Sources of Opportunity include our technologies, brand expression, business models, organizations, market, and environment. Each source has layers of opportunity, and together they unfold to reveal its shape.
